• 04-Nov-2021 to 03-Jan-2022 (EST)
  • eCommerce
  • Detroit, MI, USA
  • Full Time

Join Everdays to lead the creation of a new consumer standard, double a multi-billion dollar industry, and fundamentally change the way millions of seniors 60+ approach planning ahead. The Everdays team is going where where no group has before - building a completely new planning paradigm that brings modern technology, insurtech, and user friendly experiences to a huge, untapped market of retiring and retired seniors who, by way of their age and natural stage in life, have needs to take care of for themselves and their families both now and in the future. Everdays gives them an easy, pleasant, convenient, digital way to plan ahead - and fund their plans - all in one place.

The Manager of eCommerce, reporting directly to the Director of eCommerce, will be critical in designing and driving both internal and external-facing roadmaps for all things related to ecommerce and checkout flows at Everdays - ranging from features to programs, organic and paid campaigns, to business analytics infrastructure, and more. You will develop a tight working relationship with product managers, engineers, designers, copywriters, designers, and legal/compliance within the company to fully leverage building new customer opportunities and experiences. This is a critical function in helping Everdays become the most engaging place to discover and purchase products and services that remove stress and uncertainty from 55+ year olds across the country.

Responsibilities and Duties:

  • With internal and unfettered access to an audience of millions of consumers engaging on our national platform; you will create messaging and experiences to promote our brand, drive product adoption and usage, and sell insurance products.
  • Manage the overall eCommerce strategy and management of internal and external acquisition, sales, and retention channels; including the website/app, email, sms, Facebook, and Google/Bing.
  • Determine digital channel and agency budgets, across Facebook, Google/Bing, and SEO.
  • Develop a firm understanding and organization of key performance data, and then utilize that Google Analytics, Hotjar and campaign data to measure marketing ROI, CAC, conversions, and other core KPIs.
  • Collaborate with creative and marketing teams to design or transform products to increase customer receptivity and conversion
  • Partner with the Customer Service team to create customer journeys that reduce friction and increase time to close, satisfaction, retention, and experience sharing.

About You:

Foremost, you have to care about people - you want to help people and make a difference in their lives. You are passionate, empathetic, and care that your work serves a greater purpose than just profit. You want to make a mark on the world and help push our society to change and grow for the better.

Required Qualifications and Skills:

  • 5+ years of software product management experience e-commerce and/or advertising
  • Excellent communication, organizational, and analytical skills. Proven ability to work cross-functionally in a highly collaborative environment and drive tangible business impact
  • Strong customer obsession, curiosity and self-driven, accept challenges and aim for the highest
  • Marketing education
  • Experience or Technical education (CS, EE, Statistics, etc.) also could be beneficial

What it Takes to Succeed:

  • Strong work ethic and an even stronger moral compass
  • Intelligence and the ability and willingness to learn from others
  • Creativity and a desire to build something new
  • Aggressiveness and the will and drive to succeed
  • Wrapped with a passion for what we do

About Everdays:

Everdays is an equal opportunity employer that has employees from all over the world. We're united in our quest for meaningful work and a passion to create something of value.

Everdays, Inc. is a high growth technology venture, launched in 2017. We are building a platform that changes the conversation around death to make it more approachable and accessible for everyone. For more information on Everdays, please visit http://www.everdays.com.

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